Amsterdam, 4 June 2025 — Estrella Football Group (EFG) has officially launched with a bold new approach to football ownership: the Horizontal Multi-Club Ownership (HMCO). A collaborative model that challenges the traditional power structures in football by placing clubs on equal footing across a connected ecosystem.

Unlike standard MCOs that revolve around a single flagship club, EFG’s horizontal model treats all member clubs not in a top-down structure, but as equal partners. Each retains its independence and identity while benefiting from shared infrastructure, commercial partnerships, data systems and a central digital platform. The platform enables 40–50 clubs from across leagues and regions to collaborate as peers, sharing infrastructure, commercial partnerships, and tech-driven resources,  while preserving their independence and identity.

“With the HMCO model, we’ve embarked on a path that could have a transformative impact for so-called ‘smaller’ clubs,” said David Dwinger, Co-Founder of EFG and CEO of ve2ventures. “The possibilities this platform unlocks are immense: access to larger sponsors, shared technology, strategic partnerships, and innovative funding. We’re also bringing fresh monetisation models to an industry that has remained largely analogue for too long, ranging from fan subscription products to international business clubs, all anchored in a collective of exceptional clubs and the global network that binds them.”

EFG’s portfolio already includes one clubs in Portugal:

• GDS Cascais (Cascais) — Playing in the 6th division of Portuguese football.

These clubs exemplify EFG’s commitment to elevating ambitious teams regardless of market size or division. Rather than serving as feeders to a dominant parent, they participate equally in a platform that enhances talent development, commercial reach, and operational efficiency.

At the helm is Xander Czaikowski, former CEO of PEC Zwolle and now Co-Founder and CEO of EFG. Together with ve2ventures, the investment firm led by David Dwinger, EFG aims to reshape European football ownership by acquiring and restructuring clubs with untapped potential.

“After my time at PEC Zwolle, a Dutch club that earned promotion back to the Eredivisie and became financially stable under my leadership, where we transformed a financially vulnerable organization into a sustainable top-flight contender,I was ready for a broader challenge,” said Czaikowski. “Estrella allows me to apply those lessons across Europe. We’re not just investing in clubs, we’re rebuilding their foundations with modern business models, digital infrastructure, and a clear long-term vision.

EFG is targeting 15% annual revenue growth and expects 30% of income to come from platform-wide initiatives. Women’s football is central to the strategy, with plans to develop elite-level teams as full participants. The group also aims to grow its digital fan base to 30 million, enabling global commercial opportunities.

By uniting clubs around shared goals rather than hierarchy, Estrella Football Group introduces a radically collaborative, tech-enabled future for football,  one built on equality, scalability, and global ambition.

About Estrella Football Group

Estrella Football Group (EFG) is a pioneering football ownership platform built around the Horizontal Multi-Club Ownership (HMCO) model. By treating all member clubs as equal partners, EFG empowers teams across leagues and regions to collaborate, grow, and thrive through shared technology, commercial synergies, and operational infrastructure. With a focus on sustainability, innovation, and equality,  including a strong commitment to women’s football. EFG is redefining how clubs compete and connect in the global football ecosystem.

For media requests or investor inquiries: press@estrellafootball.com

🌐 https://estrellafc.group/ (live soon)

David Dwinger

LinkedIn: https://www.linkedin.com/in/david-dwinger/

Xander Czaikowski

LinkedIn: https://www.linkedin.com/in/czaikowski/